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Vision, Mission and Strategic Objectives

Our vision is to be the best social housing provider in the UK.

Our mission is to provide desirable and affordable homes in sustainable neighbourhoods where people choose to live and work.

We will work to achieve our vision and mission using a number of core values.  These are:

Customer Focus
  • Understanding who our customers are;
  • Understanding the different needs of different customer groups;
  • Listening to and involving customers;
  • Shaping services around the needs and aspirations of our customers.

Community Focus

  • Shaping and improving the communities in which our customers live;
  • Working with partners to maximise our contribution to our communities;
  • Being active citizens.
Innovation and Initiative
  • Being open to challenge and change;
  • Demonstrating creativity and imagination in responding to customers.
Integrity and Professionalism
  • Agreeing standards with our customers and then delivering against them;
  • Maintaining high standards of personal conduct;
  • Valuing and supporting our colleagues.
 Service Excellence
  • Achieving high levels of customer satisfaction;
  • Achieving challenging performance targets;
  • Comparing well with other ALMOs nationally.

Our values are in turn embedding in six strategic objectives:

  1. To deliver excellent services that are designed and driven by customer involvement and expectation.
  2. To provide decent, well-maintained homes in communities where people choose to live.
  3. To empower, support and value staff to enable them to contribute effectively to the organisation and maximise individual potential.
  4. To be a high performing organisation that promotes innovation and learning and demonstrates value for money.
  5. To expand and grow new and existing business opportunities that accord with our values and mission.
  6. To develop and drive partnerships that support our business objectives and maximise value for money.

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